Welcome to Our Blog - MBE Australia

Blogging and content marketing for your small business

Creating a content marketing strategy is key to making sure you are not wasting your time doing all of that blogging for your small business.

Whether you have just opened your own start-up company or you are considering buying a franchise, you need to think about your content marketing strategy.

Here’s why:

10 ways to promote your business online for free

promote your business online for free image

The words “online marketing strategy” can make you imagine big numbers and high costs…

Yet the beauty of the internet is that there are many ways to find more customers online for no cost at all.

Here are 10 ways to promote your business online for free:

Writing for Social Media: 10 Tips you Can’t Miss.

Writing for social media is a little different than writing for other channels…at times it calls for approaches that wouldn’t work elsewhere. Giving your brand a voice that works online can be challenging but it’s necessary to stand out from the crowd – and if you’re a franchisee, you need to make sure that your franchise owner understands how necessary this is.

These tips are the building blocks for creating an online identity your clients will love interacting with.

What is your Unique Value Proposition?

You might be starting your own business. You may be looking into buying a franchise. In both types of businesses, your Unique Value Proposition will play a major role in your future success.

It’s one of the key things you need to create as quickly as possible so you can immediately start trading with your new company.

The 5 best e-commerce sites for retailers

The best e-commerce sites for retailers will vary by your industry. But there are some big names which you should really consider if you’re trying to sell more products online…

And, in today’s world, you really should be:

You no longer need a real brick and mortar store to sell your products.

The Best Free Podcasts To Follow For Business Owners

As a business owner, you may not have a lot of time on your hands. This makes the podcast format your new best friend:

Because most successful business leaders will tell you that you should never stop learning. These are some of the best free podcasts to follow for business owners..

They will help you do exactly that.

What to Consider When Planning an Exit Plan from Your Business

Your business exit strategy – do it from day one

Making a business exit strategy is something you will probably want to do near the start.

It’s good practice whether you are starting your own new company, becoming a franchise or buying an existing business.

After all, whatever you’re doing, you probably aren’t going to want to do it forever…

The 5 biggest mistakes you can make when buying a business

Buying an existing business is growing increasingly popular. After all, much of the work of setting up a company will already be done for you:

There will be an existing location. The brand may already be known. Plus, there might be some specially developed processes or trademarks already in place…