What are product labels? And how do you design & print them?

Product labels are an important part of product packaging. They provide product information, such as the product name, manufacturer, ingredients, place of origin, and instructions for use.

They also help identify a product’s purpose, function, and target market. In addition, product labels can help to promote a product by conveying messages about the product’s benefits or features.

How to Design Product Labels

Step 1: Decide on the Decorative Designs

This includes choosing the colours, graphics, and text used on the label. You will need to do this in an image editing program and save the file in a print-ready format, such as PDF or EPS.

Step 2: Decide on the Type

First, you need to decide what type of label you want. There are two main types of labels: cut-to-size and roll-fed. Cut-to-size labels are pre-cut to the size you need, while roll-fed labels are printed on a roll and then cut to size.

Step 3: Choose Your Materials

Many different label materials are available, including paper, polyester, vinyl, and foil. Each type of material has its advantages and disadvantages. For example, paper labels are the most inexpensive option, but they are also the least durable. Polyester labels are more durable than paper labels, but they are also more expensive. Vinyl labels are the most durable, but they are also the most costly.

Product Labels Printing Process

Once you have selected the materials for your label, you need to choose a printing method. The most common printing methods for product labels are digital printing and flexography.

If you need professional help with the design and printing of your product labels, MBE can assist you. We have a team of experts who can help you create high-quality labels that meet your specific needs. Contact us today to learn more.